Listen to an hour-long interview with our Co-Founder Mike Rodenburgh talking about the genesis of Wilbur app.
In this episode of the Canadian Dream Podcast, Elton Hubner is joined by Mike Rodenburgh, a seasoned marketing research expert with over three decades of industry experience and the founder of SquareKnot Analytics. Having initially pursued a degree in political science, Mike would take the parts of his education he loved best and applied them to find his true calling in market research. He began his career as a phone poller, later transitioning into Internet-based research methods as they evolved, and we'll discuss the pros and cons of changing research technology in our conversation.
We'll dive deep into what Mike has learned about Canadian consumer habits and Canadian society from his time in market research, from voting tendencies to consumer habits, to what makes Canadians distinct from other groups regarding their preferences. We'll also talk about what AI could mean for data collection, and what he thinks the future of market research will look like. The Canadian Dream Podcast is hosted by Elton Hubner, the founder and CEO of Eyes Multimedia, and is filmed at our studio in Vancouver, BC.
Listen to our Co-Founder Mike Rodenburgh talk about the Wilbur budgeting app on the Get Connected technology podcast.
Listen to an hour-long interview with our Co-Founder Mike Rodenburgh talking about the genesis of Wilbur app.
Mike Rodenburgh talked about Wilbur and delved into the distinctive nature of Wilbur's business model.
